Case Study
Check out our case study page to see how different brands have become successful. See how Creative and strategic marketing can change a brand’s story.
How Marico changed it's Packaging to prevent it from Rats?
Parachute oil is in our memories from our childhood, when it used to be the first choice of so many people. Brands just serve their customers; they don’t let anyone know what hardships they go through while putting their products at the forefront. Today, Parachute a leading brand in the coconut oil market.
How "Har ek friend Zaroori hota hai" helped Airtel make its place?
2011 was the year when the telecom industry had many players in India like Airtel, Idea, Vodafone, Aircel, MTS, Virgin, BSNL, Reliance, Tata Docomo and Uninor. Every single telecom player tried to make it’s place. "Airtel, as a brand, continuously strives to innovate its communication strategy to engage consumers.
How ThumsUp Used Nostalgia to Promote Its New Product, "Charged"?
ThumsUp, one of India's most iconic brands under the Coca-Cola umbrella, has emerged with the launch of its new product, "Charged." It decided to take a different path of nostalgia for marketing by leveraging actors Aamir Khan and Darsheel Safary.
